blog

My Boss is Unhappy About What I Built: What to Do Next

Developer

It’s the worst-case scenario for a hard-working developer like yourself: you’ve spent lots of time and effort building out a specific web page or site for your boss. Now that you’ve put the finishing touches on the project and turned it in, you’re feeling pretty great. That is until you get a follow-up email or […]

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Always on time

How Can We Deliver Every Project On Time?

Agency

When your business begins to boom and clients call consistently for your services, it is exciting! After all, a busy client calendar is what your agency has worked for since you started it, and having consistent clients means you can pay your hardworking employees well. However, what happens when you have a long list of […]

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single dollar bill standing up on a grey and bleak background

How Can I Avoid Cost Overruns?

Business Owner

No matter if you operate a large organization or a small business, one thing is certain: your bottom line matters. Even the smallest additional cost can negatively affect your bottom line and push back your financial goals. When you begin working on a website project with a freelancer or designer, it’s easy to see cost […]

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a monthly planner and pencil on a white surface

Can I Fit This Into My Schedule?

Freelancer

As a freelancer, there is a culture of always being “on” and hustling to get that next job lined up. Unfortunately, this can quickly lead to overbooking yourself and running right to creative burnout. Overbooking can also lead to less time spent on the details, which can end up leaving some clients feeling disappointed or […]

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person sitting at a desk and writing notes about the work process

Is There a Way to Do Better Estimates or Quotes?

Freelancer

As a freelancer, you can’t just focus on one task of your business. You need to be able to do more than just expertly design a website; you must know how to consult with clients, give them excellent service, bill clients, and manage your time well. Perhaps most importantly, you need to know how to […]

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painting of the word no on the wall

How Can I Avoid Scope Creep?

Freelancer

When a client calls to ask you to do one more quick edit to a design after they have already approved it, do you quickly answer ‘okay’? What about if a client calls and asks you to add three new features to a design that you weren’t prepared for? Completing one extra task after another […]

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magnifying glass on light blue wallpaper

I Don’t Have Enough Information to Quote for This Job

Freelancer

It’s exciting to meet with new clients and have the opportunity to bid on a project. There’s something about the energy a new client brings that sparks creativity in most freelancers. However, what do you do when you sit down (or stand up) at your desk to prepare the quote and you realize you don’t […]

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several folded dollar bills lying on a green surface

How Do I Stop Losing Money on the Work I Do?

Freelancer

It’s a freelancer’s nightmare scenario: losing money on a job. Unfortunately, it happens more frequently than you might think. As a freelancer, you have to learn hard lessons as you build your business. However, you shouldn’t have to continue losing money on jobs you work hard to get. Here’s how to make sure you are […]

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What's the best time to plan your website?

When’s the best time to start your business website plan?

Planning

Having a website plan for your business is the most important way to guarantee your success. So when should you start the planning process? The answer is at the very beginning. That seems pretty obvious, doesn’t it? At the beginning means: Before designers Before developers Before search engine optimizers Before any social or paid marketing […]

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Time to stop drinking your bathwater!

News

Wait … what? Who drinks their bathwater? What has this got to do with websites and planning? This topic is as much about marketing as it is about website planning, but before you switch off, all website planning is about marketing. You realise that, right? Over many years I have used this expression, creating much […]

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Handling change in a scope

News

What do you do after agreeing on a scope but then realise changes are needed? It would be easy to think that, having invested time into preparing a proper scope for your new website, that everything will run to plan and nothing will change.  That is unlikely to happen except possibly on small sites.  It’s […]

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Shouldn’t my designers be doing this?

Planning

The website planning process outlined in my book can appear that it’s an all or nothing approach to planning.  I indeed think the owners of the web property need to be heavily invested in the planning process and take the lead on a large portion of it.  That view comes from many years of watching […]

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Why wire framing is so important to the design process

Planning

In The Complete Website Planning Guide I outline what a wireframe is and the confusion that many people get, particularly on the client side, with wireframes. A wireframe isn’t a prototype or a design; typically it doesn’t use colour or images, and mostly will only use some actual content. When you see a drawing/image, which […]

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Plan to delight the users

Planning

This week I read a blog from Seth Godin called The minimum viable audience which resonated with me and the goals and audience section inside my Planning Guide. He talks about focussing in on the smallest group that could sustain you in your work.  And if you could pick them who would you choose. If […]

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The Danger Of Scoping After Contract Acceptance

Planning

Ideally creating a scope of works for a web project would be done before entering into a design and development contract for the work. For many clients they want a simplified process, choosing a developer and moving forward in the project. Agencies and developers often are happy to get work in this way and take […]

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What comes first, design or content?

Planning

It’s a question that comes up a lot. What comes first, the content or the design. Getting this right has a big impact on the success of your project and the planning stage of your website is the best time to address it. I discuss what I think is the correct way to handle this […]

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Resistance to planning

Planning

Why do some people like to plan everything while others prefer flying by the seat of their pants? In some industries or circumstances having a plan is critical while in others not necessary at all. Building a house from scratch with out plans is pretty clearly fraught with danger and in most countries not allowed. […]

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Why are website goals so important?

News

Have you every wondered why some websites are cluttered full of content and buttons? You probably find those same sites difficult to use and requiring extra effort to figure out “their system” so you can complete the task you want to do.​​ And then there are the sites that are easy to use and look […]

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Website Planning Meeting

What are the benefits of building a plan for your website?

Planning

If you want to avoid the common mistakes that are made when building a new website then the only way to do that is to create a plan before you do anything else. Successful businesses all have plans on key parts of their operations.  A business plan, marketing plan, operation plans etc. are all expected […]

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