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Creating Engaging and Informative Website Content
What is website Content and why is it important? Website content includes everything you see on a website; the text, images, videos, and other media that convey information and engage visitors. It will set the tone for your company voice and brand and can persuade your audience to invest in your business. Engaging and informative…
What are the benefits of building a plan for your website?
If you want to avoid the common mistakes that are made when building a new website then the only way to do that is to create a plan before you do anything else. Successful businesses all have plans on key parts of their operations. A business plan, marketing plan, operation plans etc. are all expected…
Crafting Comprehensive Website Functional Requirements: A Step-by-Step Guide
Whether you’re looking to establish a brand, promote a product, or share your unique voice with the world, a well-designed website and compelling content are key. However, before diving headfirst into the creative process, it’s essential to lay a strong foundation. In order to create your blueprint for success, you need to understand the significance…
Crafting a Comprehensive Website Scope of Work: A Guide for Success
Creating a website is not just about designing web pages and adding content. It’s a comprehensive process that demands meticulous planning, thoughtful strategy, and effective execution. Whether you’re a seasoned web developer or a business owner venturing into the digital realm, the success of your website project hinges on a well-structured plan. In this comprehensive…
Shouldn’t my designers be doing this?
The website planning process outlined in my book can appear that it’s an all or nothing approach to planning. I indeed think the owners of the web property need to be heavily invested in the planning process and take the lead on a large portion of it. That view comes from many years of watching…
Resistance to planning
Why do some people like to plan everything while others prefer flying by the seat of their pants? In some industries or circumstances having a plan is critical while in others not necessary at all. Building a house from scratch with out plans is pretty clearly fraught with danger and in most countries not allowed….