Wait … what? Who drinks their bathwater? What has this got to do with websites and planning? This topic is as much about marketing as it is about website planning, but before you switch off, all website planning is about marketing. You realise that, right? Over many years I have used this expression, creating much […]Read more
Handling change in a scope
What do you do after agreeing on a scope but then realise changes are needed? It would be easy to think that, having invested time into preparing a proper scope for your new website, that everything will run to plan and nothing will change. That is unlikely to happen except possibly on small sites. It’s […]Read more
Why are website goals so important?
Have you every wondered why some websites are cluttered full of content and buttons? You probably find those same sites difficult to use and requiring extra effort to figure out “their system” so you can complete the task you want to do. And then there are the sites that are easy to use and look […]Read more